NSI Community-Angel Reese won't re-up case for Bayou Barbie trademark after being denied

2025-05-07 17:07:11source:Flipido Trading Centercategory:Contact

Will Ferrell,NSI Community sitting up in his high-rise office, said "no" to Angel Reese's Bayou Barbie trademark.

OK, not literally, but due to Mattel's trademarks for the Barbie doll brand, the LSU basketball star can't trademark her own nickname.

NIL website On3 reported on Wednesday that Reese's trademark application was denied by the United States Patent and Trademark Office back in November due to "likelihood of confusion."

According to the publication, Reese's legal team -- including attorney Darren Heitner, who filed the request -- decided not to submit further evidence bolstering the case for a Bayou Barbie trademark. The 90-day window to respond to the denied trademark has now expired and the case is closed.

According to the legal filing, Reese, who won the Tigers' first women's basketball national championship last year, was hoping to sell merchandise that said "Bayou Barbie" on it. Her trademark request stated she wanted to use the name for "Clothing, namely, shirts, sweatshirts, jackets, socks, underwear, tank tops, shorts, pants, jeans, belts, hats, shoes, bathing suits, cover ups."

The trademark that Barbie has also covers essentially the same items among its extensive list.

“We discussed internally and determined that it was in Angel’s best interest to not unnecessarily instigate Mattel,” Heitner said. “While initially it seemed worthy to obtain the registration, Angel has pivoted away from selling Bayou Barbie merchandise. As such, the appropriate business decision was made to simply let the application abandon.”

Reese has used the nickname because of LSU's proximity to the natural water features and her fun sense of style, including using eyelash extensions and painting her nails pink.

Ferrell plays the Mattel CEO in Greta Gerwig's "Barbie" movie, which took the nation by storm last year for its message about women empowerment. Several fans made memes of the movie's poster inserting themselves or celebrities.

The LSU Tigers social media team but Reese on a poster with her Bayou Barbie nickname and the subtext, "This Barbie is a National Champion."

More:Contact

Recommend

Tropical weather brings record rainfall. Experts share how to stay safe in floods.

The extreme weather seen in places across the United States in recent weeks shows that it doesn’t ta

Boys, ages 12, 7, accused of stabbing 59-year-old woman in Harris County, Texas: Police

A woman is in critical condition after Harris County, Texas authorities say she was stabbed by two c

Find Out How You Can Get Up To 85% Off These Trendy Michael Kors Bags

We independently selected these deals and products because we love them, and we think you might like